Cookie Policy
Effective Date: January 1, 2025 | Last Updated: January 1, 2025
1. Introduction
This Cookie Policy explains how Curveo, Inc. ("Curveo," "we," "our," or "us") uses cookies and similar tracking technologies when you visit our website (curveo.co) or use our services.
This policy should be read together with our Privacy Policy, which explains how we collect, use, and protect your personal information.
By using our Services, you consent to the use of cookies as described in this policy. You can manage your cookie preferences at any time using the methods described below.
2. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently and provide a better user experience.
2.1 Types of Cookies
Based on Duration:
- Session Cookies: Temporary cookies that expire when you close your browser. These are essential for basic functionality.
- Persistent Cookies: Cookies that remain on your device for a set period or until you delete them. These remember your preferences between visits.
Based on Origin:
- First-Party Cookies: Set by Curveo directly. We use these to operate our Services.
- Third-Party Cookies: Set by external services we use (e.g., analytics providers, payment processors).
3. How We Use Cookies
We use cookies for the following purposes:
3.1 Strictly Necessary Cookies
Required for Essential Functions - Cannot be disabled
These cookies are essential for the Services to function properly. Without them, certain features would not be available.
Purposes:
- Authentication: Keep you logged in as you navigate between pages
- Security: Detect and prevent fraudulent activity and security threats
- Session Management: Remember your actions during a browsing session
- Load Balancing: Distribute traffic across our servers efficiently
- Payment Processing: Process transactions securely
Examples:
session_id- Maintains your login sessioncsrf_token- Protects against cross-site request forgeryauth_token- Verifies your identitysecurity- Detects suspicious activity
Retention: Session cookies expire when you close your browser; security cookies persist for 30 days.
3.2 Functional Cookies
Enhance User Experience - Can be disabled
These cookies remember your preferences and provide enhanced, personalized features.
Purposes:
- Preferences: Remember your language, region, and display settings
- Customization: Store your dashboard layout and view preferences
- Form Data: Remember information you've entered in forms
- Volume/Sizing: Remember your video player or interface size preferences
- Accessibility: Enable accessibility features you've activated
Examples:
lang- Stores your preferred languagetimezone- Remembers your timezone settingtheme- Saves your dark/light mode preferencelayout_pref- Stores your dashboard configurationsidebar_state- Remembers if sidebar is collapsed
Retention: Typically 12 months, or until you change your preferences.
3.3 Analytics and Performance Cookies
Help Us Improve Our Services - Can be disabled
These cookies collect information about how visitors use our Services, helping us improve functionality and user experience.
Purposes:
- Usage Analytics: Track which pages and features are most popular
- Performance Monitoring: Identify and fix errors and slow-loading pages
- A/B Testing: Test different versions of pages to improve design
- User Journey: Understand how users navigate through our Services
- Heat Maps: Visualize where users click and scroll
Third-Party Services We Use:
- Google Analytics: Website traffic and user behavior analysis
- Cookies:
_ga,_gid,_gat - Privacy: Google Privacy Policy
- Opt-out: Google Analytics Opt-out
- Cookies:
- Mixpanel: Product analytics and user behavior tracking
- Cookies:
mp_* - Privacy: Mixpanel Privacy
- Cookies:
- Hotjar: User experience and feedback
- Cookies:
_hj* - Privacy: Hotjar Privacy
- Cookies:
Retention: Typically 2 years.
3.4 Marketing and Advertising Cookies
Deliver Relevant Advertisements - Can be disabled
These cookies track your activity across websites to deliver personalized advertisements and measure campaign effectiveness.
Purposes:
- Ad Targeting: Show you relevant ads based on your interests
- Retargeting: Display ads for products you've viewed
- Campaign Tracking: Measure the effectiveness of our marketing campaigns
- Conversion Tracking: Understand which ads lead to sign-ups
- Frequency Capping: Limit how many times you see the same ad
Third-Party Services We Use:
- Google Ads: Display advertising and retargeting
- Cookies:
IDE,DSID,__gads - Opt-out: Google Ads Settings
- Cookies:
- Facebook Pixel: Social media advertising
- Cookies:
_fbp,fr - Opt-out: Facebook Ad Preferences
- Cookies:
- LinkedIn Insight Tag: B2B advertising
- Cookies:
bcookie,li_sugr - Opt-out: LinkedIn Settings
- Cookies:
Retention: Typically 90 days to 2 years.
3.5 Social Media Cookies
Enable Social Sharing - Can be disabled
These cookies enable social media features like sharing content and displaying social widgets.
Services:
- Twitter (X) share buttons
- LinkedIn share buttons
- YouTube embedded videos
These services may track your activity even if you don't interact with the widget. Refer to their privacy policies for more information.
4. Other Tracking Technologies
In addition to cookies, we use similar technologies:
4.1 Web Beacons (Pixel Tags)
Small transparent images embedded in web pages or emails that track page views, email opens, and user behavior.
- Monitor email campaign effectiveness
- Track page impressions
- Gather analytics data
4.2 Local Storage
HTML5 local storage allows us to store data on your device for enhanced functionality:
- Store larger amounts of data than cookies
- Persist across browser sessions
- Enable offline functionality
- Cache data for faster loading
4.3 SDKs and Mobile Identifiers
In our mobile applications, we may use:
- Device IDs: Unique identifiers for your mobile device
- Advertising IDs: IDFA (iOS) or AAID (Android) for ad tracking
- SDKs: Third-party software development kits for analytics and functionality
4.4 Server Logs
We automatically collect certain information in server logs:
- IP addresses
- Browser type and version
- Referring/exit pages
- Operating system
- Date/time stamps
5. Managing Your Cookie Preferences
You have several options to control and manage cookies:
5.1 Cookie Consent Banner
When you first visit our website, you'll see a cookie consent banner allowing you to:
- Accept all cookies
- Reject non-essential cookies
- Customize your preferences by category
You can change your preferences at any time by clicking the "Cookie Settings" link in our footer.
5.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- Block all cookies
- Accept only first-party cookies
- Delete existing cookies
- Receive notifications when cookies are set
Browser-Specific Instructions:
- Chrome: Settings → Privacy and Security → Cookies and other site data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Cookies and site permissions
Note: Blocking or deleting cookies may affect your ability to use certain features of our Services.
5.3 Opt-Out Tools
You can opt out of specific types of tracking:
Analytics:
Advertising:
- Digital Advertising Alliance Opt-Out
- Network Advertising Initiative Opt-Out
- European Interactive Digital Advertising Alliance
5.4 Do Not Track (DNT)
We respect Do Not Track signals. When you enable DNT in your browser:
- We disable non-essential tracking cookies
- We limit third-party analytics collection
- We do not track you across other websites
Essential cookies required for functionality will still be used.
5.5 Mobile Devices
On mobile devices, you can:
- iOS: Settings → Privacy → Advertising → Limit Ad Tracking
- Android: Settings → Google → Ads → Opt out of Ads Personalization
6. Impact of Disabling Cookies
Disabling certain cookies may affect your experience:
6.1 Essential Cookies
Cannot be disabled. Without these:
- You cannot log in or use the platform
- Security features will not work
- Payment processing will fail
6.2 Functional Cookies
If disabled:
- Your preferences will not be remembered
- You'll need to re-enter settings each visit
- Personalization features won't work
6.3 Analytics Cookies
If disabled:
- We can't improve the Services based on usage patterns
- We can't identify and fix issues as effectively
- Your usage data won't contribute to aggregate statistics
6.4 Marketing Cookies
If disabled:
- You'll see less relevant ads
- You may see the same ad repeatedly
- We can't measure campaign effectiveness
7. Third-Party Cookie Policies
Third-party services we use have their own cookie policies:
7.1 Analytics Providers
7.2 Advertising Platforms
7.3 Payment Processors
8. Cookie Retention Periods
Different cookies have different lifespans:
| Cookie Type | Typical Retention |
|---|---|
| Session Cookies | Until browser closes |
| Essential Cookies | 30 days to 12 months |
| Functional Cookies | 12 months |
| Analytics Cookies | 2 years |
| Advertising Cookies | 90 days to 2 years |
9. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect:
- Changes in cookie technologies
- New cookies or tracking methods we use
- Changes in applicable laws and regulations
- Improvements to our Services
We will notify you of material changes by:
- Posting the updated policy on our website
- Updating the "Last Updated" date
- Sending an email notification (for significant changes)
Your continued use of our Services after changes become effective constitutes acceptance of the updated Cookie Policy.
10. Contact Us
If you have questions or concerns about our use of cookies, please contact us:
Curveo, Inc.
Attn: Privacy Team
2450 Colorado Avenue, Suite 100E
Santa Monica, CA 90404
United States
Email: privacy@curveo.co
Phone: +1 (310) 555-0147
Hours: Monday-Friday, 9:00 AM - 6:00 PM PST
Last Updated: January 1, 2025
Version 1.0